Monday, February 12th- 8th Grade- Awards and Finish Marketing Project

Archdale-Trinity Middle School Lesson Plan
Date: 2-12-2018

Teacher:	Witkowski
Lesson/Unit Topic:	Purpose of Business- Functions of Business- Marketing
Standards:	NCCTE.BU20.01.01 Understand the purpose and the functions of business.

“I Can…” Statement
I can explain what activities are completed in the Marketing Department.	.

Literacy/Vocabulary Strategies (Word Wall)

Marketing- sells and works with customers, decides on how to package products, and how to distribute goods. https://www.jisc.ac.uk/news/social-media-who-needs-it-20-mar-2013

Bell-Ringer/Connecting Strategy

Get out your GREEN paper Open your Amusement Park Marketing Project and finish it

Lesson-Instructional Strategies & Procedures for Teacher and Students (Detailed Plans Including Best Practices, Researched Based Strategies)

Guided Lesson: @ Review Amusement Park Marketing Rubric Independent Exercise @ Finish Amusement Marketing Project 1. What is your PRODUCT? (Type or Write the name of your amusement park_ (10%) 2. What is the PRICE of a ticket?__(5%) 3. PLACEMENT- where is your amusement park located? What city? What state? (5%) PROMOTION- How will you promote your park? 4. What type of social media will you use? _ (5%) 5. What type of marketing? (60% Of Grade) Choose one of the items below to create for your amusement park. • Facebook page with activity examples (paper) • Twitter page with tweet examples (paper) • Instagram with picture and written text example (paper) • Flyer for a magazine or newspaper (on computer) Grading Rubric ____REMEMBER TO CITE SOURCES FOR IMAGES for Flyer (links on page) ____Spelling and Grammar Count (Sentences have capital letters, periods at end) ____Neatness counts (anyone can read it) ____Correct Content about Marketing (it encourages customers to come to park) ____ Use color pencils or crayons for the Facebook or Instagram choices ____Effort (time) /Creativity (it looks nice) 6. Write one idea about multimedia storytelling? (10%) If time Other Business examples @ Technology Information function  https://www.youtube.com/watch?v=cWNEZLbP9Lk @ How the Technology Information department help the Marketing department? Cybersecurity 101 https://www.youtube.com/watch?v=sdpxddDzXfE Cybersecurity explained https://www.youtube.com/watch?v=BSCafDlyzbI How It Works: Cloud Security https://www.youtube.com/watch?v=L-cC-JjYos0 Who Does What in the Tech Industry? https://www.youtube.com/watch?v=i5qpS_D8Law @ Operations function @ Every business does not have the same Operation functions @ Which ones do the Adventure Tourism company have? https://www.youtube.com/watch?v=M4Y2zOfPZDM @ What type of Operations are needed to get vegetables to a grocery store? https://www.youtube.com/watch?v=f195qAUJJic @ How many of you have bought something or your parents have bought something from Amazon.com? What type of Operations are needed at a Amazon.com warehouse? https://www.youtube.com/watch?v=Z2Bs0nqVyqs Human Resources https://www.youtube.com/watch?v=9ZLbSk1Te68

Exit Activity  TBD based on time