Archdale-Trinity Middle School
Lesson Plan
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Date: 03-16-2017
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Teacher:
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Witkowski
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Lesson/Unit Topic:
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The Entrepreneurial Process-
Concept Development Phase
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Standards:
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NCCTE.BU20.03.02 Understand entrepreneurship and the entrepreneurial process
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“I Can…” Statement
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I can explain the different activities in the Concept Development phase of the Entrepreneurial process.
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Next Week, there will be a test on the Discovery Phase and Concept Development Phase of the Entrepreneurial Process.
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Literacy/Vocabulary Strategies (Word Wall)
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In the Concept Development phase of the Entrepreneurial process
you would choose a business location.  |
Bell-Ringer/Connecting Strategy
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1. Go to wclassroom.blogspot.com
2. Go to Computer- Student Doc- Witkowski folder- Exploring Business Folder-
Entrepreneur Folder- then open 3.02 Entrepreneurship
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Lesson-Instructional Strategies and Procedures for Teacher and Students
(Detailed Plans Including Best Practices, Researched Based Strategies)
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Guided Lesson:
@ Students will create a business route for their food trucks
Your Goal, Using Google Map:
• Plan out a 10 to 20 mile route (Archdale, Trinity, High Point, or Greensboro area) • Stop at 10 establishments • Time Frame should be no more than 3 hours • You want the maximum number of customers for your food truck. • Screen print your route to a Word document and insert a text box to explain your choices!
Independent Exercise:
@ Students will create a business route for their food trucks
If time:
@ Miss W will review different intellectual property protection
@ copyright video http://www.loc.gov/teachers/copyrightmystery/#/copyright/ @ public domain/fair use/Wizard of Oz https://www.youtube.com/watch? 
Independent Exercise:
@ Students will decide which copyright, trademark, and patent protection their food truck business may need @ Students will create a logo for their food truck name.
If absent on Wednesday
@ Students will create a Discovery Phase Review PowerPoint
Total of 8 slides- large appropriate clip art on each slide
1. Discovery- generates ideas, recognizes opportunities, and determines feasibility of idea.
2. Perform Market Surveys to gather data about the market.
3. Questionnaires/Surveys
4. Taste Tests
5. Look at market trends
6. Study demographics of business area
7. Consider consumer wants and needs
8. Matches skills or hobbies with market trends
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