Monday, March 13, 2017

Tuesday, March 14th- 8th Grade- Discovery Phase- Demographics

Archdale-Trinity Middle School
Lesson Plan
Date: 03-14-2017



Teacher:
Witkowski

Lesson/Unit Topic:
The Entrepreneurial Process-
Discovery Phase

Standards:
NCCTE.BU20.03.02 Understand entrepreneurship and the entrepreneurial process



“I Can…” Statement

I can explain the different activities in the Discovery phase of the Entrepreneurial process.
TEST Next Week


Literacy/Vocabulary Strategies (Word Wall)
In the Discovery phase of the Entrepreneurial process 
you would research market trends about your idea.
Bell-Ringer/Connecting Strategy
      
     1.  Go to wclassroom.blogspot.com 

    2. Go to  Computer- Student Doc- Witkowski folder- Exploring Business Folder-
          Entrepreneur Folder- 
          then open 3.02 Entrepreneurship and the Entrepreneurial Process
           
Lesson-Instructional Strategies and Procedures for Teacher and Students
(Detailed Plans Including Best Practices, Researched Based Strategies)
Guided Lesson: 

@ Students will learn about Demographics


Independent Exercise: 

@ Demographics and tv shows  http://www.ew.com/article/2015/02/11/survey-americas-favorite-tv-shows-are-not-what-you-think-0

A recent Harris poll said these are the top 10 tv shows: 
NCIS (CBS)
The Big Bang Theory (CBS)
The Walking Dead (AMC)
Scandal (ABC)
Game of Thrones (HBO)
The Good Wife (CBS) and The Blacklist (NBC) – tied at #6
Modern Family (ABC)
Blue Bloods (CBS)
Criminal Minds (CBS)
On a piece of paper, write down your first, second and third choice
FROM THE ABOVE GROUP
@ Ways to segment tarket audiences http://study.com/academy/lesson/market-segmentation-geographic-demographic-psychographic-more.html

@ TV shows for ages 11, 34, and 50 http://www.ew.com/article/2011/03/15/ratings-by-age
      Do you agree? 

@ The Tween demographics can be between ages 8 and 14. 

@ Do you agree with the tween demographics?  https://www.marketingsherpa.com/article/how-to/data-spending-habits-dos-donts

Students will complete Demographics exercise
     http://quickfacts.census.gov/qfd/states/37/37151.html 


@ Students will decide on their customers' demographics for their food trucks.

@ Children: New billionaires - BBC News

https://www.youtube.com/watch?v=ekZZZPRxWtI

If time discuss consumer needs and wants

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