Archdale-Trinity Middle School
Lesson Plan
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Date: 10-11-2017
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Teacher:
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Witkowski
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Lesson/Unit Topic:
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The Entrepreneurial Process-
Discovery Phase
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Standards:
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NCCTE.BU20.03.02 Understand entrepreneurship and the entrepreneurial process
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“I Can…” Statement
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I can generate ideas and opportunities
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.
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Literacy/Vocabulary Strategies (Word Wall)
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In the Discovery phase,
you perform Market Surveys to gather data about the market.  |
Bell-Ringer/Connecting Strategy
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1. Go to wclassroom.blogspot.com
2. Open 3.02 Entrepreneurship and the Entrepreneurial Process
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Lesson-Instructional Strategies & Procedures for Teacher and Students
(Detailed Plans Including Best Practices, Researched Based Strategies)
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@ Review next Famous Entrepreneur presentations @ Students will learn about Market Surveys
@ - Minimum viable product method: Wizard of Oz testing - The Lean Playbook
@ - Wizard of Oz testing - Zappos case - The Lean Playbook
@ Interactive market surveys http://admin.eliomotors.com/configurator/
Why learn about food trucks?
http://www.greensboro.com/news/schools/new-gtcc-program-aims-to-put-chefs-in-food-trucks/article_fd78296b-467d-5998-816e-6ad7d96658d1.html http://content.newsinc.com/jpg/1897/32177612/53229298.jpg?t=1490610540 Decide what type of items your food truck is going to sell  https://bloximages.newyork1.vip.townnews.com/greensboro.com/content/tncms/assets/v3/editorial/8/0a/80afc139-ac41-502e-a4a2-14a0c21434f4/58d995e766a94.image.jpg?resize=1200%2C800 Create a food truck survey  http://vjsarathy.com/images/cravingssurvey.png @ Sample food truck survey https://www.surveymonkey.com/r/?sm=zfr4rcQeHOZ98mkREha3%2BA%3D%3D
FOOD TRUCK SURVEY
•You need to create a food truck survey.
You may look at the 2 examples in the above links
or go online and google Food Truck Survey for ideas •Use a word document. ONE page only!
•Have 10 questions with correct spelling/grammar.
The questions may be multiple choice or fill in the blank.
•Have clip art or pictures.
•Have your name & your food truck’s name on it.
Independent Exercise:
@ Students will complete a food truck survey
If time:
@ Students will complete the following Market Surveys exercises:
@ In pairs, read the link below titled "Sneaker Wars" by the Washington Post and list different facts/trends about sneakers. https://www.washingtonpost.com/news/business/wp/2015/03/17/how-sneaker-kings-are-fighting-to-win-the-war-for-americas-feet/ @ Using "The Global Footwar Market" by Packaged Facts answer the following questions: http://wulibraries.typepad.com/files/footwear.pdf @ Where are most U.S. footwear sold? @ Which company sold the most shoes? @ Which companies went down in sales? @ Is it a good time to go into the NON-sneaker business? Why or Why not? @ Is it a good time to go into the sneaker business? Why or Why not? Start studying food truck market trends "Food Trucks Motor into Mainstream" by Intuit at http://network.intuit.com/wp-content/uploads/2012/12/Intuit-Food-Trucks-Report.pdf |
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