Wednesday, March 18, 2015

Thursday, March 19th- Thursday- 8th Grade- Begin Business Publications Project- Decide on Business, Start Business Cards

Interlocking AT.jpg
Archdale-Trinity Middle School
Lesson Plan
 
Date: 03-19-2015



Teacher:
Witkowski

Lesson/Unit Topic:
Publisher- Flyer

Standards:
DB-2 Know your target audience
DB-4 Format flyers



“I Can…” Statement
Criteria for Success-Formative/Summative Assessments
I can decide on my target audience.

Students can decide on their target audience.


Literacy/Vocabulary Strategies (Word Wall)
Use a flyer to communicate or advertise information about a one-time upcoming event.
What color is the white space in this flyer?
What kind of alignment is the paragraph on the left that starts Friday, October 28th?
The circles/dots in the People’s Garden logo represent what design principle?
Festival flyer - Flickr
http://commons.wikimedia.org/wiki/File:2011_Peoples_Garden_Harvest_Festival_flyer_-_Flickr_-_USDAgov.jpg
Bell-Ringer/Connecting Strategy
On page 46, type lines 05 and 6.
Remember to use your thumb for the space bar.
We are using our right INDEX finger for the Y key
Lesson-Instructional Strategies & Procedures for Teacher and Students
(Detailed Plans Including Best Practices, Researched Based Strategies)
Guided Practice:
@ Students will finish car wash flyer, business cards, and letterhead practice.
@ Students will complete exit activity 9 individually (not in pairs)

@Miss W. will explain project rubric AND summary.
@How good of a business person are you?
@You are going to choose 1 of 3 different businesses to create
a matching theme business card, flyer and letterhead stationery.
You may choose a pet spa, or skate board shop or comic shop.
@If available students will use the following site for research
@ Make sure to show Miss W your score for the candy contest!

Publisher Publication Project Rubric
Checklist
Publication
Requirement
Points
Grade
Business Card
Matching theme colors
2

Business Card
Company Name
Your Name
Address
Phone and Web address
5
Business Card
Logo (image- example Nike’s check mark)
2
Business Card
Has citation below internet image (size 2 font) or has word “clip art”
1
Business Card
Slogan (short selling sentence- example Nike’s phrase “Just Do It”)
1
Business Card
Creativity- contrasting colors, images have frames, proximity, white space, repetition, balance, alignment
10
Flyer
Matching theme colors
2
Flyer
Company Name
Your Name
Address
Phone and Web address
5
Flyer
Logo (image- example Nike’s check mark)
2

.
Flyer
Has citation below internet image (size 2 font) or has word “clip art”
1
Flyer
Slogan (short selling sentence- example Nike’s phrase “Just Do It”)
1
Flyer
Creativity- contrasting colors, images have frames, proximity, white space, repetition, balance, alignment
12
Flyer
Sales content makes sense and is detailed.
10
Flyer, Card, Letterhead
Correct spelling and grammar.
10
Letterhead
Matching theme colors
2
Letterhead
Everything is on the top 1/5 of the page
10
Letterhead
There is a white area for letter
5
Letterhead
Company Name
Your Name
Address
Phone and Web address
5
Letterhead
Logo (image- example Nike’s check mark)
2
Letterhead
Has citation below internet image (size 2 font) or has word “clip art”
1
Letterhead
Slogan (short selling sentence- example Nike’s phrase “Just Do It”)
1
.
Letterhead
Creativity- contrasting colors, images have frames, proximity, white space, repetition, balance, alignment
10


Publication Project GRADE
100


Independent Lesson:
@Students will create on Publisher
   a flyer, business cards, and letterhead.
Higher Order Thinking Questions
Student Technology/Differentiation
Students will use Publisher to create a business flyer, business card and letterhead.
Closure Strategy
Review of Publications and Target Audience
Play until you have won a million dollars


Choose home row and easy. Turn off sound.



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