Tuesday, March 17, 2015

Wednesday, March 18th- 8th Grade- Publisher Flyers, Business Cards and Letterhead

Interlocking AT.jpg
Archdale-Trinity Middle School
Lesson Plan
 
Date: 03-18-2015


Teacher:
Witkowski

Lesson/Unit Topic:
Publisher- Business Cards

Standards:
DP-1 Design Principles
DB-2 Know your target audience
DP-3 Know the Purpose of the Publication


“I Can…” Statement
Criteria for Success-Formative/Summative Assessments
I can create a business card.
Publisher Test on Friday
Students will create a business card.

Literacy/Vocabulary Strategies (Word Wall)
Business cards are used to help its recipient remember you or your business
and have quick access to your phone number.
What design principle is the black letters on a white background called?
What kind of alignment is the phone number, email address and location?
-Yellow-Business-Cards.jpg
http://commons.wikimedia.org/wiki/File:Elegant-Black-and-Yellow-Business-Cards.jpg
Bell-Ringer/Connecting Strategy
On page 44, type lines 09 and 10.
Remember to use your thumb for the space bar.
We are using our left RING finger for the X key.
Lesson-Instructional Strategies & Procedures for Teacher and Students
(Detailed Plans Including Best Practices, Researched Based Strategies)
Guided Practice:
@Students will practice on Publisher
   a creating flyer, business cards, and letterhead.
   for a new car wash with a target audience of their choice.

If time: Miss W. will explain project rubric AND summary.

Independent Lesson:
@Students will practice on Publisher
   a creating flyer, business cards, and letterhead.
   for a new car wash with a target audience of their choice.


Publisher Publication Project Rubric
Checklist
Publication
Requirement
Points
Grade
Business Card
Matching theme colors
2

Business Card
Company Name
Your Name
Address
Phone and Web address
5
Business Card
Logo (image- example Nike’s check mark)
2
Business Card
Has citation below internet image (size 2 font) or has word “clip art”
1
Business Card
Slogan (short selling sentence- example Nike’s phrase “Just Do It”)
1
Business Card
Creativity- contrasting colors, images have frames, proximity, white space, repetition, balance, alignment
10
Flyer
Matching theme colors
2
Flyer
Company Name
Your Name
Address
Phone and Web address
5
Flyer
Logo (image- example Nike’s check mark)
2

.
Flyer
Has citation below internet image (size 2 font) or has word “clip art”
1
Flyer
Slogan (short selling sentence- example Nike’s phrase “Just Do It”)
1
Flyer
Creativity- contrasting colors, images have frames, proximity, white space, repetition, balance, alignment
12
Flyer
Sales content makes sense and is detailed.
10
Flyer, Card, Letterhead
Correct spelling and grammar.
10
Letterhead
Matching theme colors
2
Letterhead
Everything is on the top 1/5 of the page
10
Letterhead
There is a white area for letter
5
Letterhead
Company Name
Your Name
Address
Phone and Web address
5
Letterhead
Logo (image- example Nike’s check mark)
2
Letterhead
Has citation below internet image (size 2 font) or has word “clip art”
1
Letterhead
Slogan (short selling sentence- example Nike’s phrase “Just Do It”)
1
.
Letterhead
Creativity- contrasting colors, images have frames, proximity, white space, repetition, balance, alignment
10


Publication Project GRADE
100


Independent Lesson:
@Students will create on Publisher
   a flyer, business cards, and letterhead.
@You are going to choose 1 of 3 different businesses to create
a matching theme business card, flyer and letterhead stationery.
You may choose a pet spa, or skate board shop or comic shop.
@If available students will use the following site for research

Student Technology/Differentiation
Students will use Publisher to create a business flyer, business card and letterhead.
Closure Strategy
Review of Publications and Target Audience
Play until you have won a million dollars


Choose home row and easy. Turn off sound.




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